Working With Me
Here's the facts....
Yes. I guarantee your complete satisfaction with the copy I write for you before
you put it to use.
But if you are not 100 percent satisfied, I will revise the copy according to your
specific guidelines - within the scope of the work we agreed upon.
Two revisions are included in the flat fee we've agreed to for the assignment.
Just tell me what you want improved and what the specific changes are, and I'll
make them — fast.
What I don’t guarantee is a particular result or response rate.
The Direct Marketing Association Code of Ethics prohibits me from doing so.
There are many factors in your marketing ‒ product, market, price, list, demand,
consumer preferences, the economy, the stock market, major events ‒ I cannot
While I can and do guarantee your satisfaction with my copy before you
test it, I do not promise and cannot guarantee specific results.
However, if we're both not satisfied with the results ... and we feel confident that some modifications might yield a better outcome ... I can work with you to find a solution and boost the response rate to the promotion.
Cost depends on the scope of the project.
We will discuss what you need during the Discovery Call.
I charge a flat fee based on the scope of the project.
I charge 50% of the project fee up front to reserve my time. The other 50% is due within 15 days of delivery of the first draft.
If necessary, my fee schedule is adaptable to meet the needs of B2B companies who work within a defined payment structure for vendors.
During our initial conversation (Discovery Call) I’ll ask you some questions about your company and the goals of your business.
My goal is to determine whether I can add value to your business.
If at the end of this discussion, I think I can add value, I’ll send over a document outlining an initial project with the cost.
I follow a clear working process. I’ll outline this for you in a client brief for any copywriting project.
It’s a step-by-step method I use to make sure you and I cover everything we need up front.
I charge 50% of the project fee up front to reserve my time and the other 50% when the first draft of the project is delivered.
Web Writing clients can expect me to create optimized content within the design and functions of your site. I’ll work with your web developer or team to coordinate everything so it’s a nice smooth process.
I do all the work myself.
I do partner with a professional editor to ensure a quality, finished product.
I have you fill out a form so I can know something about your goals and what you hope to achieve before we talk. Also, I like to know something about your business before we meet.
This helps me prepare for a productive visit with you to determine if I can add value to your business with my skills.
A project completion timeframe depends on what’s involved.
But based on our conversation, I can put a rough timeframe into my proposal, and then we firm up a schedule once we get going.
I have 30+ years of experience working as a medical professional.
So, I enjoy working with Health and Wellness business owners, Alternative Health Practitioners and medical device manufacturers.
Because of my personal interest in Holistic and Integrative Health Care, I
have a passion for promoting Alternative Health practitioners or businesses promoting health and wellness products.
I also work on projects not related to health and wellness. I enjoy researching and learning new things.
So, feel free to contact me even if your business is not in the health and wellness industry, I may be able to help you.
I apply my copywriting skills to many advertising and marketing formats.
Marketing does not live in a vacuum but is often a continuum, with many formats connected to create a successful marketing machine.
I use my copywriting skills to create a wide assortment of marketing communications, including emails, online ads, editorial articles, newsletters, case studies, white papers, special reports.
My specialty is my ability to write clear, credible, persuasive copy
Formats I work with include, but are not limited to:
B2B Sales Enablement Copy
Solo Ads/Facebook Ads
Core Website Pages (Home Page, About Page, Services Page)
The last 5 years I’ve been studying, training and improving my copywriting skills.
I have been coached and mentored by the best in the copywriting business through American Writers & Artists, Inc. (AWAI), and Copy Chief.
Some of my coaches and mentors:
Chris Orzechowski - Copy Chief, Email Copy Academy.
Nick Usborne, Web Copywriter Masterclass
Steve Slaunwhite and Ed Gandia, B2B Copywriting Mastery
Russ Henneberry, SEO Copywriter Masterclass
Clayton Makepeace, Financial and Health Copywriter
Carline Anglade-Cole, Health Copywriter
Gordon Graham, That White Paper Guy
Brian Clark, Content Marketing Strategist, creator of CopyBlogger.com
Casey Hibbard, Case Study Master Class
Email Marketing Specialist
Email Marketing Mastery & Certification Program, American Writers & Artists Institute (AWAI) October 2020
Email Copy Academy Chris Orzechowski - Copy Chief August 2021
Sales Letter Copywriting Specialist - Sales Letter Writing Mastery & Certification, American Writers & Artists Institute (AWAI) February 2021
Case Study Specialist - Case Study Masterclass, American Writers & Artists Institute (AWAI) July 2019
SEO Copywriting Specialist - SEO Copywriting Mastery & Certification, American Writers & Artists Institute (AWAI) December 2019
Chatbot Marketing Specialist Chatbot Copywriting Mastery & Certification - American Writers & Artists Institute (AWAI) December 2020
Web Copy Apprentice - American Writers & Artists Institute (AWAI) October 2019
Conversational Copywriting - Nick Usborne November 2020
Content Marketing Strategist - American Writers & Artists Institute (AWAI) May 2019
Ultimate White Paper Apprenticeship - American Writers & Artists Institute (AWAI) November 2019
Currently I do not do graphic design.
However, to support the effectiveness of a project, I might make suggestions for
the placement of graphic elements (photos or pictures).
If you need a graphic artist for your project and don’t know of one, I may be able to refer you to someone I know who does good work.
Whether I could begin a copywriting project right away would depend on my existing workload and other commitments.
We would need to discuss a timeline once I understand the scope of your project.
If I can accommodate your schedule and still provide you with a quality product I will.
I partner with businesses to create marketing strategies to maximize the use of their websites and other marketing efforts.
There are separate fees for these services.
The cost of writing the copy for the implementation any Content or Marketing Strategy is billed separately.
Click on badge for more info....